Tuesday, October 5, 2010

Apple - give us a battery door!

Apple announced that the battery for the iPad will be sealed in so that consumers can’t replace it. Like with the iPhone you’ll have to send your unit to Apple once your battery dies and Apple will charge you $99 to replace the battery, plus you have to pay for shipping and handling.

Apple’s “send your iPhone and iPad to us when your battery dies” policy is the biggest drawback for people attracted to Apple products. Not only do you have to pay Apple’s “battery monopoly” prices, but you also have to go without your iPad for several days. The convenience of owning that cool Apple gadget has just become a lot more inconvenient. Also, by forcing people to send their units back for battery replacements, Apple gives competitors a perfect “unique selling point” to advertise.

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